Privacy

Privacy Policy

Last updated: June 2026

Your data is yours. Shiki is a small content website, and we keep things simple: we collect as little personal information as we can, we're transparent about what we do collect, and we never sell it. This policy explains what information Shiki ("we", "us") gathers when you visit shiki-jp.vercel.app, why, and the choices you have.

Who we are

Shiki is an independent publisher of seasonal travel guides to Japan, operated by its owner, who is the data controller for the information described here. There are no user accounts, logins or purchases on this site. It is a static site hosted on Vercel, whose servers process standard technical request data (such as your IP address and browser type) to deliver and secure the pages. For any privacy question or request, use the contact details at the end of this page.

Information we collect

Information you give us. If you use our contact form or sign up for the newsletter, you provide details such as your name, email address and any message you write. These forms are handled by Web3Forms, a third-party form service that processes the submission and delivers it to us.

Information collected automatically. We use Google Analytics 4 to understand which articles are useful and how the site performs. With your consent (see "Cookies" below), it sets cookies and collects aggregated usage data — for example pages viewed, approximate location, device and browser type, and how you arrived at the site. We use this in aggregate and do not use it to personally identify you. Google processes this data as described in Google's Privacy Policy.

How we use your information

We use the information above only to:

How we share your information

We do not sell your personal information, and we do not share it for advertising. We only pass it to the service providers listed below that operate the site on our behalf, and we may disclose information if required by law or to prevent fraud or abuse.

Cookies

Cookies are small files stored by your browser. Shiki itself doesn't use cookies for logins or tracking; the only cookies come from Google Analytics. A consent banner lets you accept or decline analytics, and you can change your mind or delete cookies in your browser settings at any time — the site still works fully without them.

Advertising

We do not currently show ads. If we add advertising (such as Google AdSense) in future, this policy will be updated to explain the advertising cookies involved and how to opt out.

Third-party services

We rely on a small number of providers, each governed by its own privacy policy:

International data transfers

Several of these providers (including Google, Vercel and Web3Forms) are based in the United States, so your data may be processed there. Where data is transferred out of the EEA or UK, these providers rely on safeguards such as the EU-US Data Privacy Framework or Standard Contractual Clauses to protect it.

Data retention

Messages and newsletter sign-ups are kept only as long as needed to respond to you or run the newsletter, and are deleted on request. Aggregated analytics data is retained according to Google Analytics' standard retention settings.

Your rights and choices

Depending on where you live, you have the right to be informed about, access, correct, delete, restrict or object to the processing of your personal data, and to request a copy of it. You can also:

To exercise any of these, just get in touch and we'll act promptly. If you're in the EEA or UK, you also have the right to lodge a complaint with your local data protection authority.

Children's privacy

Shiki is a general-audience travel site and is not directed to children. We do not knowingly collect personal information from children under 13 (or the equivalent age in your region).

Changes to this policy

We may update this policy as the site evolves. When we do, we'll revise the "last updated" date above, and any material changes will be made clear on this page.

Contact

Questions about this policy, or want us to access or delete your data? Email shiki.japan.guide@gmail.com.